We received much more than we expected from the team at McGregor Tan. The research conducted was delivered very professionally and the reports were really insightful. In addition to this Jaci spent a lot of time sharing her experience in the Tourism industry that provided an even deeper level of analysis than we could have hoped for.

FULLER

It’s essential to understand how your competitors are perceived and what the market currently thinks of your brand. Through quantitative and qualitative market research conducted by McGregor Tan we've evaluated how our client’s brands differentiate from their competitors and resonate with customers. This approach, ensures our sound knowledge of the current position in the market place assisting us with insight to develop a new strategic direction. We have found perceptual mapping vital to visually identify our client’s current and prospective market position, while determining competitors’ strengths and weaknesses. Our partnership with McGregor Tan has been an asset to our business and our clients.

THEM Advertising

McGregor Tan are professional and deliver on their promises. I have appreciated the time McGregor Tan have taken to understand the research objectives and provide realistic solutions. I look forward to working with them on our future projects.

AGN

McGregor Tan was very well prepared and planned from beginning to end. We knew what we could expect from them based on their submission to us and their expertise and experience was very valuable to us in preparing and undertaking our survey. Their final report was excellent and just what we were hoping for.

City of Unley Council

Alexandrina Council has had the benefit of McGregor Tan’s expertise in relation to a community satisfaction survey of our community over the past four years. We have used the results of the survey to improve our business planning processes and continuous improvement. It has helped confirm where we are going well and where we need to put more attention. McGregor Tan’s conduct and reports have been to a high standard.

Alexandrina Council

Working with McGregor Tan was a genuinely collaborative experience. They were not only able to advise and direct us about the best way to carry out research but their final presentation made the complex easy to understand. We also had their follow-up support to analyse the real value of the results.

Shed Media

McGregor Tan were extremely attentive to our objectives and followed through with any amendments to our requirements. The project was managed in a professional and timely manner and we were kept informed of issues as they arose. All members of the team who conducted our survey were friendly, professional and were able to answer our questions on the final reports. We are confident that the information we received will assist us greatly in improving our customer relation strategies.

ReturnToWorkSA

The Polaris Business and Innovation Centre has used McGregor Tan to undertake our annual client satisfaction survey for the past four years. The quality of research has enabled us to improve our understanding of our client's experience, whilst also enabling us to develop new services and improve the way in which we deliver business growth programs.

Polaris Business and Innovation Centre

In an environment with so many variables and potential influences, McGregor Tan were able to impress upon the CFS a logic and sound methodology. This was not only in line with previous research for consistency but also introduced new insight and clarity to our challenging research needs. Their solid and rational approach to a complex task have provided us a wealth of qualified data to continue improving what we do as an emergency service.

Principal Communications Officer, SA Country Fire Service (CFS)

McGregor Tan has always proved to be professional and engaging with our many government and corporate sector stakeholders. The knowledge gained by McGregor Tan, as a long-time service provider to KESAB is highlighted through outcomes and value adding achieved, significantly enhancing our ongoing objective to influence behavioural change and environmental sustainability in the community.

Executive Director, KESAB

Over the past 4 years I have found MGT to be a valuable partner in better understanding our market and issues and tracking of our activity.

Meals on Wheels